The Profitability Playbook: Advice for Property Managers Struggling Financially

If you’re a property manager struggling to make a profit, it can feel like you’re all alone on your little island.

Does it seem like you’re working harder than ever but still barely breaking even?

Like no matter how many properties you manage, the money just isn’t adding up?

We get it. We’ve seen this happen to so many managers who are doing all the right things but still feel like they’re stuck on a hamster wheel.

Here’s the deal: It’s not your fault. Most property managers are trained to manage properties, but no one teaches them how to run a profitable business. You could be losing money in places you don’t even see—through inefficient processes, missed opportunities, or even in how you’re pricing your services. The good news? Once you identify the leaks in your business, you can fix them—and the results can be life-changing. Don’t just take our word for it; take an inspiring look at some of our success stories, from other property managers who were once in your shoes.

In this article, we’re going to show you how to take control of your profitability. These are the same principles that have helped other property managers not only survive but thrive. Whether you’re managing one property or one hundred, these steps will make a massive impact on your bottom line. Let’s get started!

advice for property managers graphic

Identify Your Leaks

Every property management business has leaks in their pipeline. If you’re not identifying and fixing those leaks, they’re slowly draining your profitability without you even realizing it. It’s like trying to fill a bucket with holes in it. You can keep pouring in more water (or in this case, more properties), but until you patch those holes, you’ll never get ahead.

Most property managers are focused on getting more doors under management, thinking that will solve their financial struggles. But adding more properties to a broken system only scales your inefficiencies. You’ve got to get laser-focused on finding and plugging those leaks first if you want to get out of the red.

Maybe you’re leaking money by underpricing your services. Maybe ineffective branding or perhaps your sales process is causing consistent problems.  Wherever your leaks are, they’re holding you back from real profitability.

The good news? Once you identify these leaks, you can fix them. And when you do, everything changes. You’ll stop scrambling to stay afloat and start generating real profit. The best part is it’s easier than you think once you know where to look.

Pipeline Leaks

Dial in Your Operations

Operational challenges are silent profit killers in your property management business. Every time something slips through the cracks—whether it’s a delayed maintenance request, inefficient communication with tenants, or wasting hours on manual processes—you’re losing money. The very best advice for property managers? Get your operations dialed in pronto!

If your day-to-day operations aren’t running like a well-oiled machine, you’re not just losing time, but you’re losing revenue, too. The more friction there is in your processes, the more likely you are to miss out on opportunities to cut costs, increase efficiency, and ultimately boost your bottom line.

Fixing these operational issues doesn’t have to be complicated.

Start by identifying the bottlenecks in your workflow. Is maintenance taking too long to complete? Are your tenants frustrated because of poor communication? Are you wasting valuable hours on tasks that could be automated with the right software? Do you need property management automation software, which can help keep your team on task?

Focusing on fixing these operational leaks can have a dramatic impact on your business.

Get the Right Team Around You

The right team is EVERYTHING when it comes to property management profitability. As a property manager, you can only do so much on your own before you hit a wall. You know what we’re talking about—the endless tasks, the non-stop tenant calls, the maintenance headaches. And what do most entrepreneurs do when they get overwhelmed? They try to hire someone, anyone, to take things off their plate. But here’s the problem: They end up wasting weeks (or months!) trying to find the right person, and more often than not, they hire the wrong fit. Sound familiar?

What if there was a faster, smarter way? Enter DoorGrow Hiring. This system cuts through the noise and helps you attract, vet, and hire the perfect team members with a proven process. Imagine collapsing the time you’re currently wasting on recruiting and instead building a team that drives efficiency and increases profits. With the right people in place, you’ll be able to delegate the time-consuming tasks, focus on high-impact activities, and create a more streamlined operation.

Stop spinning your wheels on the hiring process. With DoorGrow Hiring, you’ll not only build a powerhouse team but also create a business that’s designed to scale and generate more profit. Work with us to get the dream team you deserve!

Build a Network of Likeminded Partners

If you’re still trying to grow your property management business without a network of like-minded partners sending you referrals, you’re leaving money on the table. Having a strong referral network is one of the easiest and most powerful ways to boost your revenue without spending tons of time or money on marketing. When other businesses and property owners refer clients to you, it’s like getting a steady stream of warm leads—people already trust you because someone they trust vouched for you.

You can incentivize this process with referral commissions. Offer your partners a percentage for every lead they send that converts into business, and watch how quickly people start lining up to work with you. It’s a win-win—you get more doors under management, and they earn passive income.

You can capitalize on this even further by signing up for free programs like the DoorGrow Neighbor Strategy. It’s a referral program designed to help property managers quickly connect with others in the industry, offering simple, free ways to network. You’ll tap into new client sources and create long-term relationships that keep the referrals flowing.

When you find yourself facing a massive deficit, it’s normal to feel panicked and overwhelmed. Fortunately, financial woes don’t have to cripple your business. By incorporating the right techniques, you can build on your business’ existing foundation and set yourself up for longterm success.

Need More Advice for Property Managers?

If you’re eager to learn how to implement these strategies and elevate your business, we invite you to book a no-obligation call with our team. Our experts are ready to share tailored insights and actionable tips designed specifically for your property management needs. Don’t let potential profits slip through your fingers—take the first step toward financial growth today. Schedule your call now, and let’s work together to unlock your business’s full potential.

The DoorGrow Mastermind was designed for people like you! We’ve helped countless property managers to turn the tides of their business. We’d love to help you identify how to confront your own challenges and what steps you could take TODAY to supercharge your property management revenue.

Schedule a free consultation with our team to learn more!

Adam Zetterlund

Adam is our project manager and focuses on making certain projects successfully move through our development pipeline. Since joining the company in 2014, he's grown to play a pivotal role in our delivery process. He serves as an important link between our fulfillment team and our clients; Adam also oversees all content creation for our projects.

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