Do you feel comfortable where you are at in your property management business? You might have achieved your initial goals. You started the business, you got the number of doors you wanted⊠now what?
Today, property management growth experts Jason and Sarah Hull talk about growing beyond the initial goals you set as a business owner by leveling up your mindset.
You’ll Learn
[01:30] Donât be a slave to your own business
[04:11] You can achieve more
[09:28] The 3 different levels of want
[16:33] The 3 things necessary to achieve
[20:15] Only YOU know what you are capable of
Tweetables
“You know, deep down whether your business is great or not.”
“You’re able to make a bigger impact and a bigger difference if you have a successful healthy business.”
“Find a way to justify success because success allows you contribution.”
“You spend your whole life trying to fit in when really you need to spend time trying to stand out.”
Resources
Transcript
[00:00:00] Jason: Are you a âkindaâ property manager or business owner or entrepreneur or are you non-negotiable, you refuse to be in an industry and not be one of the best. Youâre going to be great. Like youâve committed to being great.
[00:00:14] Welcome DoorGrow property managers to the DoorGrow show. If you are a property management entrepreneur that wants to add doors, make a difference, increase revenue, help others, impact lives, and you are interested in growing in business and life, and youâre open to doing things a bit differently then you are a DoorGrow property manager. DoorGrow property managers love the opportunities, daily variety, unique challenges, and freedom that property management brings. Many in real estate think youâre crazy for doing it. You think theyâre crazy for not because you realize that property management is the ultimate, high trust gateway to real estate deals, relationships, and residual income.
[00:00:51] At DoorGrow, we are on a mission to transform property management, business owners. We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market and help the best property management entrepreneurs win. Iâm your host, property management growth expert, Jason Hull, the founder and CEO of DoorGrow. Now, letâs get into the show. All right.
[00:01:14] So, a lot has been going on. Last episode, Sarah and I talked about how we had just come back from an event. We had a whole bunch of different ideas. This last week, then her family came to visit, so I havenât been able to implement a lot of these ideas, but it was super great seeing her family.
[00:01:30] And, you know, one thing I was really grateful for during the last week, at the end of the week, I said to Sarah, âyou know, itâs really great that we have a business that allows us that when we want to, we can have those moments with family. Like family had come to visit, we can spend that time with them.â And she agreed.
[00:01:48] And so. This is something that I want all of you to be able to have an experience too. Hopefully you have this already in your business. If you do not, if youâre struggling, if youâre like, man, âI havenât even taken a vacation, let alone a few days off to spend with family. I havenât taken a vacation or a few days off to spend with family or anything like that in a while,â then you have built the wrong business. You didnât build a business for you. You didnât build a business based on what you wanted. You built a business based on what your clients want maybe. You built a business that you let take over and become its own boss. And the business is now in control of you. You are now a servant or a slave to your business, and you should be the one in control, the one in charge. And so if youâre in that position, you know, I want you to get out of this. I want to give you an escape route. So I just did a masterclass on the biggest secret killer or thief in a business, and thatâs interruptions. And I talked about doing a time study, and this is also the beginning gateway to escaping your business and creating some freedom is to do a time study.
[00:02:58] And you can use our time study. If youâd like, reach out to us. We can give you our time study document. Just DM me on social anywhere and just say time study or something like that. And my team will say âwhat am I supposed to give them? Give them the link to our time study document.â But the basic idea is that youâre going to track your time every 15 minutes.
[00:03:19] Youâre going to figure out where your timeâs going. Youâre going to figure out: âWhat am I doing that gives me fulfillment and what am I doing thatâs taking it away like itâs draining me?â And so youâre either going to have a plus sign or a minus sign that youâre going to write next to every 15 minutes of where your time goes.
[00:03:36] So if youâre doing something where you feel like youâre in the flow and you really enjoy it and this is fun for you and whatever it is, plus sign if youâre like, âman, if I never had to do that ever again, and I had a team member to do that thingâŠâ minus sign. Put down a minus sign. I have a special guest Welcome, Sarah.
[00:03:55] Iâm giving up.
[00:03:55] To the DoorGrow show. She was waiting for somebody to show up at our door They didnât show up.
[00:04:00] So, all right. Nope. I was mentioning that if they havenât been able to take a trip or vacation a while, that they should maybe do a time study. So thatâs kind of where Iâve gotten so far.
[00:04:11] All right. Cool. So I was thinking at funnel hanging live at the event that we went to, I really enjoyed Eric Thomas. Yeah. And hereâs my notes from that, but I was thinking we would touch on that for the remainder of the episode.
[00:04:25] Yeah. Thatâs cool. Cool. And itâs kind of related. Heâs an inspirational speaker, this gentleman named Eric Thomas. And heâs gotten to speak to Warren Buffett and billionaires and, you know, stuff like this. And he was sharing this idea about this concept of these three levels of desire.
[00:04:42] And he started out by talking about, you have to give yourself permission. So if you want success, you want to achieve, and I want you all to crack your mind open and be open to the idea of having massive success in your property management business. I donât know why you would want to suppress that anyway, right? So be open to the idea that a thousand doors would be a lot more fun, give you a lot more money and be a lot easier to do as a business owner, because you have a great team than doing a hundred doors. Right. And some of your dreams, like a hundred doors, I want you to 10x that. They need to go big, and we also got to hear Dr. Ben Hardy who wrote 10x is easier than 2x, which is a great book that I read. I really love that. So why donât you think 10x bigger, but give yourself permission to dream and the level of your ambition dream and set that level higher. Not to the level of other peopleâs expectations.
[00:05:32] And it talks about this in 10x and Eric Thomas touched about this, but itâs the idea that a lot of times we are too afraid to just want, weâre too afraid to just want something bigger. And so we feel almost guilty for wanting what we actually want or wanting something big. And so instead we hear this feedback from the world that says, âwell, thatâs nuts. You donât need all that. You donât need a nice car. You donât really need a nice house. You donât need this.â And thatâs other peopleâs expectations. But that might not be what you want. And I really believe God puts desires in our heart for a reason.
[00:06:06] Like, so the first question he asks is âwhat do you want?â Not what do other people want? Like, what do you really want? And whatever you want is okay. You get to want whatever you want. And then he asked, âwhy are you here? Why are you here?â And Iâve heard other coaches ask, what do you want and why does it matter?
[00:06:23] But there needs to be a why. I like, âwhy are you here?â Because this speaks to your purpose. We have a purpose and what you want and your purpose are probably aligned in some way. Like having, you know, your dream life and being able to benefit others and have success. Theyâre all interconnected. So, and he talks about three levels of want.
[00:06:44] So I donât want to do all the talking. Do you want to talk about the three levels of want?
[00:06:48] Sarah: Yeah. Well, thereâs something too that I want to kind of add in because Iâve heard this my whole life and Iâve been different for a long time and Iâm totally fine with being different. Like even, you know, elementary school, high school, like Iâve just always thought differently.
[00:07:03] Iâve done things differently. I donât like fit in with like the popular kids. Iâm weird. Yeah. Iâm weird. And Iâm really good with being weird, but sometimes people arenât. And especially when theyâre in school and theyâre young and everybodyâs like, âOh no, you must conform and you must like fit in.â
[00:07:19] You spend your whole life trying to fit in when really you need to spend time trying to stand out, trying to be different. So, Iâve, like I said, Iâve always just done things a little differently. And a lot of times when I make a decision, you know, people will ask me like, why do you need that?
[00:07:36] Why do you need that? You know? And Iâm like, I donât need it. I want it. And thatâs been my answer every time. Like my whole life, you know, like I bought, so I refused to my very first home that I ever bought. I bought when I was 26. And until then I had just been renting, but I bought my very first home on my own by myself.
[00:07:55] No help. I did have a mortgage. Yes, but like I didnât get money from my parents or like money from a spouse. Like it was me. I just did it. And I refused to buy a starter home. I was like, I am not going to buy a house that I want to live in for, you know, a year to three years and Iâm going to just make it work.
[00:08:15] And then Iâm going to like upgrade and, you know, do the normal thing that people do. Theyâre like, âOh, Iâll just start here and then Iâll upgrade later.â I refused to do that. And so I bought a home that I could live in for anywhere from like five to 10 years, I was like âIâm not doing this stupid game that people do.â
[00:08:33] So I just did what I needed to do in order to make that happen. And everybody was asking me like, well, âwhy are you doing that? Like, just buy a house thatâs smaller, just buy a house thatâs less expensive. Just do this. Just like, why do you need all that?â And I was like, âI donât need it. I donât need it. I want it, and itâs okay to want big things and itâs okay if the things that you want are not necessarily the same things that other people want.â
[00:09:01] So I really want to Mention that because I think we get this like pressure sometimes to conform to, you know, societal norms and just, you know, do just do what youâre supposed to do. Just do the thing that everybody else does. And thereâs a lot of times I donât want to do the thing that everybody else does because itâs not exciting.
[00:09:22] So itâs okay to like think outside of this box that everybodyâs trying to put you in. But anyway, so, there are three different levels of want. This is one of the things that he was kind of talking about is if you kind of want something and youâre like, âOh, that would be nice.â Right. This is what Iâm going to call like, âHey, Iâm like, Iâm fantasizingâ like, âOh, itâd be nice if one day we could take this amazing vacation and go to Italy for like three weeks and like, you know, tour everything and like just like forget about all of our stresses at home. Oh, wouldnât it be nice if one day we lived in like a million dollar home? Wouldnât it be nice if one day I had a Maserati, right?â Like, and we all do this. Every person on the planet does this.
[00:10:04] Like, âoh, itâd be really awesome. Like, this is like my dream life. Like if I could just snap my fingers and make something happen, like itâd be great if I lived in this mansion, right?â Thatâs when you like, kind of want it. Youâre like you can think it, you can maybe say it out loud.
[00:10:17] Thereâs nothing solid behind that. Youâre just like speaking it out and youâre like, âoh yeah, itâd be cool if this.â
[00:10:23] Jason: Yeah. He said I canât, he says when you kind of want it, itâs, but only if it isnât too difficult or inconvenient, I want it. Thatâs how bad I want it. I want it enough that, yeah, itâd be nice, but only if it isnât too difficult or inconvenient.
[00:10:38] Thatâs the lowest level. Whatâs the next level?
[00:10:41] Sarah: So then thereâs something when you really want it. Now, when you really want it versus when we kind of want it, when you really want it, youâre like, âHey, Iâm going to do things, Iâm going to make this happen, like Iâm going to take some action, you know, Iâm going to make some, maybe some choices a little bit differently.â
[00:10:58] This is like, âHey, Iâm going to take the thing that I want and Iâm going to connect it to action.â And thatâs, I think where most people live, is in this I really want it stage. Theyâre like, âHey, I really want to make this happen. Like, Iâm going to start the business. Iâm going to, you know, like make the calls. Iâm going to reach out to people. Iâm going to promote myself. Iâm going to do what it takes.â Right. âIâm going to do it.â And I think this is where a lot of people think they live right here. Youâre like, âIâm doing the thing. Here I am like, Iâm showing up, Iâm doing the thing.â Right. And I think what happens a lot of time is this is where we get comfortable because weâre doing it. Youâre like, âI want to start a property management business.â And then you did it and now you have clients and maybe you have a team and youâve got like, right, youâve got money coming in and youâre like, âI did it. I did it.â Yeah. Cool. Like first, are you dreaming big enough? Like did you started a property management business?
[00:11:47] Maybe you have a couple of doors, maybe you have a hundred doors, maybe youâve got 500 hours. Right. But are we thinking like as big as we should be or, and are we living in this like âIâm just kind of doing itâ stage. Like Iâm doing it. I want it. I wanted it. I really wanted it. I made it happen. And now here I am doing it.
[00:12:03] And I think stage two and stage three are really different. And stage three is when the thing that you want is an absolute non negotiable thing. I donât remember if it was I donât remember if it was Eric or if it was Namaia. I donât remember which one it mightâve been. It mightâve been Namaia.
[00:12:21] Jason: Eric is Namaiaâs mentor.
[00:12:22] Sarah: So yeah, they probably both said it, so, but one of them said, âlisten, I have to do this. Like, I want to do it. I want to. Yeah, I want to. Like, Iâm committed. I, like, I have the desire. I have the dream, but I also have to do this. I have an obligation to do this. And I have to do this because if I donât do this⊠heâs like, I retired my mom.
[00:12:44] I retired her. Sheâs been retired for 10 years. If I donât do this, if I stop doing this, my mom has to go back to work and that canât happen is like, if I donât do this, my wife has to go get a job and that canât happen. If I donât do this, my kids see me quit and they see me stop and they see me playing small, and that canât happen. So when you want it so much so that itâs an absolute non negotiable and youâre willing to do anything that it takes, obviously ethically, anything that it takes until you get this thing and then you keep going Thatâs I think a different level than like I just really want.
[00:13:25] Jason: So yeah Eric said that non negotiable level when you want what you want, like you want to breathe, then youâll have it.
[00:13:34] And I thought about that. I mean, you have to want something pretty bad. I know what it feels like to want to breathe. Right. And I mean, thatâs serious desire. He then got into the three levels of why, cause we talked about why. And again, thereâs kinda, really, and non negotiable.
[00:13:48] And you know, we have a motive and itâs like, âwell, I want, you know, kind of as maybe, well, itâd be nice to have some extra cash or whatever.â Thatâs not a big enough motive. Really want it, man. âIâm really hurting for cash right now, maybe,â but non negotiable is like, âI 100 percent committed. Iâm all in on this because this has to work. I have to make this happen. I feel calling inside myself. This is my purpose and I need to fulfill it. I need to achieve it. You know, no matter what the cost.â thereâs always the one way thatâs going to get us there to make it work, and itâs not going to be unethical. Itâs going to be the right way. And so I think focusing on what do you really want and figuring out what would be a non negotiable for you? Like Iâm going to have this and whatâs a really solid why for some of you, like we were able to, I think last year, like a charity reached out and we donated like four grand to this charity to help, I donât know, homeless people or something.
[00:14:46] And, you know, if I was in a financially difficult spot with cashflow in the business, and personally, I wouldnât be able to just drop money to charity like that and benefit a group, right? And as a company we wouldnât be able to do that. Are you able to benefit groups? Are you able to do good things for other people then you need to be making more money if youâre not able to So find a way to justify success because success allows you contribution.
[00:15:13] We talked about the four reasons: Freedom, fulfillment, contribution, and support. Contribution. Youâre able to make a bigger impact and a bigger difference if you have a successful healthy business. And one of the things that Eric said that I wrote down, heâs a inspirational speaker,
[00:15:29] and so he said, âIâm going to be the best inspirational speaker. Iâm going to study it. Iâm going to do whatever it takes. Iâm going to speak before Kings and rulers, you know, Iâm going to be the best.â He said, âI refuse to be in an industry and not be one of the best in the industry.â He said, âbe great.â So are you a kinda property manager or business owner or entrepreneur?
[00:15:50] Are you like, you know, you really level or you non negotiable, you refuse to be in an industry and not be one of the best. Youâre going to be great. Like youâve committed to being great. Iâve always had this commitment at DoorGrow. Sarah shares this with me. Weâve always had this commitment to being the best, and we believe we are the world leaders.
[00:16:12] Nobody else has what we have in property management coaching. Weâre the best. And Iâm committed to staying the best. And this is why we invest so much into the business. In terms of learning, investing in other masterminds, getting coaches, getting mentors. We spend more on that than other programs probably make, you know, other coaches probably make.
[00:16:33] So you talked about three things that are necessary in order to like achieve what you want and have the success. And these three things, I recommend you write these down. First, you need desire. So we kind of talked about that. You have to really want it and you have to have a why and thatâs that, and then he said, you need an A team.
[00:16:52] You need a really awesome team, like of A players. And then he said, you need a system. And what he shared these examples. Heâs like, Michael Jordan was, you know, an amazing basketball player. But until he got Phil Jackson as a coach, he was not able to play super well with others and he wasnât able to get championships.
[00:17:11] He needed a system and Phil Jackson created a system that allowed Michael Jordan to win and succeed multiple times. But before then he was just getting lots of points, but he was not winning championships. He then talked about Michael Jackson. Michael Jackson needed a system and then he found Quincy Jones and started to have a ton of success.
[00:17:32] And he shared some other examples. People need a system. And I got really excited when I heard this. I think I leaned over to you and said something. I think I was like, âweâre the system.â We are the system. I was like so excited. Iâm like, thatâs us. We are the system! We just need to find the Michael Jordans and the Michael Jacksonâs out there.
[00:17:52] Like the property managers that are like the greats, the ones that want to be great.
[00:17:57] Sarah: And can I say too, because I already know whatâs going through at least like three quarters of yâallâs brains right now, theyâre going, âwell, Iâm better than everybody else in my market. So look, I am great.â Yeah, and thatâs fantastic, right?
[00:18:13] But if youâre the best one in the market, and you might be, so Iâm talking to you right now, because I was the best one in my market, hands down. There was like no competition but I was still playing really small. I got up to 260 doors because I was in that really want it. I wasnât in this, Hey, Iâm like going to make this a non negotiable.
[00:18:32] And I know, like, I was very aware. I knew where I was. Jasonâs like, you could make this a thousand door company if you wanted to. I know that I could, and it would have been really easy. I already know what I would have done. I could have doubled my business overnight and I know that. But I wasnât in this stage where it was a non negotiable.
[00:18:47] So was I the best one in my market? Hands down, but am I really playing full out? No. And I knew I wasnât so if youâre thinking like, yeah, but I am the, like, I am the greatest already. You might be but I think the one thing that I would say here because I realized this Actually when I was working at an insurance company, you canât compete with other people That is not donât and we all do this.
[00:19:16] Like this is super common for us to do We go, âoh, well like my neighbor over there just got a new ferrari now I have to get a new ferrari.â No, you compete against yourself. So every day you need to be better than you were yesterday.
[00:19:29] Thatâs the game you have to play. You canât worry about what your neighbors are doing, what your competition is doing and what other people in your market are doing. Who cares what theyâre doing? Let them do whatever theyâre doing and you worry about yourself. And if you are, youâre like, âOh, Iâm already the greatest one in my market.â
[00:19:47] Fantastic. Then you got to keep going. So if youâre the greatest one in your market like me and I was at 260 doors, donât stop at 260 doors. Donât be like, âoh, I already did it. Like look at me.â Keep going. So at 260 doors, double that and then double it again And when youâre really on this path, like that is how you become really great.
[00:20:10] Donât just say like, âOh, Iâm already the best in my market. So Iâm there.â You have not arrived yet.
[00:20:15] Jason: So I think those listening, I mean, you know, deep down whether your business is great or not. Whether youâre really delivering the level of service and you know thereâs flaws. You know youâre not at that great level yet.
[00:20:29] And to Sarahâs credit, she was running a really effective business. I mean, you had 60 percent plus profit margin and you were part time. Sheâs flexing here. So, but she fell in love with coaching clients at DoorGrow. She was like part time and she was like, âHey,â and she fell in love with something that she then really wanted to be great at.
[00:20:50] Hereâs the thing. You need to know who you are, ET talked about this. You need to know who you are and you need to become great. Not just the best in your market, if the bar is really low, but you need to become where, you know, deep down is great. And that level you know, Ben Hardy, who wrote the 10X is easier than 2X said the only person that knows your potential, thatâs between you and God and everyone else might say, âOh, what youâre doing is amazing. Itâs great.â But you might know if thereâs more and no one else is going to be able to set that higher bar than yourself. You need to know what great is and decide what that looks like, and you need to become great. And what he said when you become great, the system that you need will come like Michael Jordan invested and became great. And then youâre The right people were attracted to him. He found Phil Jackson, right? Michael Jackson found Quincy Jones, right? Then when you become great, you will, then the system will come.
[00:21:44] The system is out there. Itâs available and you will find the right system. And then once you have the system that you need, then you can leverage greatness. Then you can really leverage that greatness and truly showcase your greatness. And you donât have to be the most talented if you got the right system. You donât have to be the smartest
[00:22:04] if you have the right system, you donât need to be different, you just need be a better version of yourself and compete with yourself. And you know, thatâs it. You just really need the right system. And I got excited because at DoorGrow, weâve built the system. We built the system for the best property managers.
[00:22:22] That was our intention. And I was really excited because Iâm like, âweâre the system! Weâve got the system.â We just need to find those that really want to be great. And so Iâm challenging everyone listening. I want you to want to be great, but youâve got to want it. No one else is going to do it for you.
[00:22:35] And Sarah wants me to wrap up. You want me to wrap up? Weâll wrap up. So only you can do the work, but doing it alone is a choice. Thatâs what he said. So find he had this scripture. He said, find a man thatâs diligent at what he does. And he will stand before Kings. Nothing can stop you.
[00:22:51] Only you can stop you. You owe you. And then he said, he had people chanting, âI can, I will, I must.â And so when you want to succeed as bad as you want to breathe, then you will be wildly successful. And we would love to be part of that journey. Iâm a conductor with my pencil. All right. Iâm just getting excited.
[00:23:12] Iâm going to poke somebody in the eye here.
[00:23:13] Sarah: Itâs going to be me.
[00:23:16] Jason: âItâs going to be me.â All right. So anyway, reach out the DoorGrow. We would love to support you. And until next time to our mutual growth, bye everyone.
[00:23:25] you just listened to the #DoorGrowShow. We are building a community of the savviest property management entrepreneurs on the planet in the DoorGrowClub. Join your fellow DoorGrow Hackers at doorgrowclub.com. Listen, everyone is doing the same stuff. SEO, PPC, pay-per-lead content, social direct mail, and they still struggle to grow!
[00:23:51] At DoorGrow, we solve your biggest challenge: getting deals and growing your business. Find out more at doorgrow.com. Find any show notes or links from todayâs episode on our blog doorgrow.com, and to get notified of future events and news subscribe to our newsletter at doorgrow.com/subscribe. Until next time, take what you learn and start DoorGrow Hacking your business and your life.
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