Property Management Marketing
How to Value a Property Management Company
Wondering how to value a property management company? You’ve come to the right place! Whether youâre looking to sell your company or considering acquiring another, knowing the true value of the business is essential. Unlike some other industries, however, determining how much a property management company is worth isnât just a numbers gameâitâs about understanding…
Read MoreHow to Be the Best Property Manager in Your Market
When it comes to growing and scaling your property management business, standing out is everything. In todayâs crowded market, simply being âgoodâ doesnât cut it. To attract the best clients, keep your properties filled, and create a thriving business, you need to be unforgettable. So, what sets you apart from every other property manager out…
Read MoreThe Ultimate Guide to Avoiding Bad Property Management Names
As Shakespeare’s Juliet once famously opined, “What’s in a name?” Well, when it comes to property management names, the answer is everything. Entrepreneurs often fall into the trap of thinking that the name of their business doesn’t really matter in the grand scheme of things. After all, it’s just a name, right? We run into…
Read MoreThe Profitability Playbook: Advice for Property Managers Struggling Financially
If you’re a property manager struggling to make a profit, it can feel like you’re all alone on your little island. Does it seem like you’re working harder than ever but still barely breaking even? Like no matter how many properties you manage, the money just isn’t adding up? We get it. We’ve seen this…
Read MoreHow to Use Pet Screening to Boost Your Property Management Income
More than two-thirds of American households have one thing in common: they own at least one pet. And yet, many landlords still choose to restrict animals in their properties, with “no pets” rentals dominating the market. Even rental homes that do accept pets often restrict occupancy based on breed, age, and weight of the animal…
Read MoreSigns You Need to Update Your Property Management Website
Ever wondered how long the average property management website lasts? Brace yourselfâit’s shockingly short. Just like the hot new ad campaigns you launch or the buzz around a viral social media post, websites have a lifespan too. Research shows that the average website sticks around for about 2 to 3 years before it starts feeling…
Read MoreWhy You Need to Fire Yourself & Hire a Property Management Operator
As a property management entrepreneur, you’re probably used to wearing many hats. From handling sales and client onboarding to scheduling showings and generating financial reports, far too many property managers handle just about everything in their businesses. Then, they wonder why they’re facing intense burnout and feel like closing up shop. If you’ve been in…
Read MoreHow to Increase Revenue for Property Management Companies
Are you in stuck in a financial nightmare, with middling profits and increased costs threatening the very existence of your property management business? Maybe you’re making just enough to scrape by but financial freedom is still a pipe dream. Something has to change and quick. If you find yourself in one of these scenarios, there…
Read MoreShould I Use a DIY Property Management Website Builder?
So, your property management business needs a new website. Where do you start? Should you use a DIY property management website builder or is it worth splurging for a professional’s help? Whether you’re a brand new property management entrepreneur or you’re a seasoned business that needs an online refresh, using the information below to determine…
Read MoreIs Content Marketing for Property Managers Worth It in 2024? In short, yes. But you need to learn how to maximize your content's value.
If you were to take a class on Internet Marketing 101, you’d find using blog content to improve SEO rankings is one of the oldest tricks in the book. In a world dominated by AI-generated content and increasingly sophisticated search engine algorithms, however, it’s only natural to wonder if content marketing for property managers still…
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