Posts by Adam Zetterlund
Should You Invest in Property Management Ads?
If youâre a property manager ready to scale your business, youâre probably wondering whether to go all-in on paid property management ads (PPC) or focus on prospecting and content marketing (SEO). PPC ads can get you in front of potential clients fast, landing your business right at the top of search results. Sounds great, right?…
Read MoreThe Ultimate Property Management Services List
Are you a property manager looking to scale your business and boost your income? Far too many property managers struggle to achieve profitability, making decisions that negatively impact revenue. Fleshing out your service offering is a great way to capture additional income and ensure you’re not leaving any money on the table. In this post,…
Read MoreWhat Do Property Managers Do? (And Should You Be One)
Ever wondered what it really means to be a property manager? Most people have a general idea of what it means to handle property management, but the truth is, it’s so much more than just collecting rent or handling repairsâproperty managers are the ones who keep tenants happy, ensure properties stay in top condition, and…
Read MoreHow to Improve Your Online Property Management Presence
A potential client is looking for property management solutions locally. What’s the first thing they do? They Google you. An online property management presenceâin other words, your websiteâis vitally important if you want to build and maintain a healthy business. If your website isn’t dialed in, there are no two ways about it: you’re leaving…
Read MoreCan a Real Estate Agent Be a Property Manager?
If you’re already in residential property sales, you may be asking how can a real estate agent be a property managerâthe good news is, this transition might be easier than you think. Transitioning from real estate sales to property management gives you the chance to secure a steady income stream, while also building long-term client…
Read MoreHow & When to Fire Bad Property Management Clients
For most property managers, adding doors and growing revenue go hand in hand. In some specific cases, however, the opposite can be true. Yes, removing the wrong doors from your portfolio can actually increase your revenue. Nobody likes to fire a client, but when push comes to shove, it’s important to make decisions that set…
Read MoreHow Do I Get More Property Management Leads?
Letâs face it: without a constant flow of new leads, your property management business can feel like itâs on life support. Obtaining more property management leads is essential if you want to protect your current business and scale for growth. Leads bring in the property owners who fuel your revenue, expand your portfolio, and, ultimately,…
Read MoreHow to Get Branded Property Management Email Addresses
First impressions matterâespecially in property management. When property owners or tenants receive an email from your business, whatâs the first thing they see? Your email address. If youâre using a generic address like Gmail or Outlook, you could be unintentionally signaling that your operation isnât as professional or established as it truly is. A branded…
Read MoreShould I Use a Property Management Website Template?
When it comes to building your website, every business owner faces a serious conundrum: should you go with a property management website template or invest in a custom design? Hereâs the deal â a template is quick, easy, and budget-friendly. Youâll get a site up in record time, and itâll probably look decent. But will…
Read MoreDrive Your Profits by Reducing Property Management Turnover
Many property managers get so caught up in the hustle of filling vacancies that they forget the goldmine sitting in front of them: happy, long-term tenants. See, every time a tenant moves out, you create extra work for your team. Marketing, cleaning, repairs, property showings…the costs add up fast, even if you can pass some…
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